Social Media Manager
Location: London

About QA
As the market leader in technology training and talent solutions in the UK, we work with world's biggest brands and companies to give them the competitive edge in the digital world of today. For the last 30 years we’ve helped companies build their tech and digital capabilities via our leading range of training courses, reskilling bootcamps, and work-based learning programmes & apprenticeships. We also create bespoke solutions, blending elements to meet specific client needs.

At QA, we are absolutely committed to breaking down barriers, eliminating discrimination and ensuring equal opportunities so that diversity can flourish here. One of our core values is that ‘our Diversity makes us stronger’ - we recognise that people from different backgrounds and experiences bring valuable perspectives and enhance the way we work at QA. As a market leader in the digital education, it’s our duty to drive diversity and inclusion not only for ourselves, but also the wider industry, the clients we serve and the communities in which we work.

The Role

Own the social media strategy, grow our audience and engagement, help to collate quality leads, and ensure we remain at the forefront of social media best practice and trends.

Key Responsibilities

• Develop QA’s social media strategy with the aim of increasing our brand awareness and customer engagement, using continuous research, benchmarking and audience mapping
• Create monthly and campaign-level reports and offer data insights that can be used to immediately optimise campaigns
• Create captivating content for our social media sites, which may include writing blogs, articles, posts and creating multimedia content.
• Build and update optimisation reports and recommend opportunities to improve campaigns which drive growth.
• Lead campaigns across social platforms (Facebook, Snapchat, Instagram, etc.)

Skills / Experience Required

• Working with social media platforms, both paid and organic
• Experience of social scheduling and CRM tools
• Demonstrable knowledge of social media analytics and Google Analytics
• Strong copywriting skills and the ability to tell a story across different formats, including video.
• Excellent communication skills and confidence in presenting to and working with senior team members

What QA can offer you
Career Development – 3 full training days from a wide range of courses
Continuous performance development
2 days off for charity work
Work for a company that promotes Wellbeing – Mindfulness classes, fitness classes, wellbeing campaigns throughout the year with QA's approved listeners
Hybrid working

Equal Opportunities

At QA, our mission is to help everyone find their place in the world. This means we continually celebrate the diverse community different individuals cultivate. As an equal opportunity employer, we stay true to our mission by ensuring that our place can be anyone’s place.