Job title: Senior Marketing Executive

Location: 1-2 days in Birmingham/London 3-4 days from home

As a Senior Marketing Executive you will hold a specialist role, working closely with the Marketing Content & Campaigns Lead. In this role, you will support the strategic planning, design and delivery of engaging content and effective campaign activity to generate direct (B2C) enquiries and applications from Home, EU and international students for our branch campus provisions.

Key Responsibilities:

• Planning, designing and delivering content and campaigns to increase the return on investment of our activities.
• Reviewing and refining marketing campaigns across different channels and working with our university partners and third-party suppliers.
• Providing data-driven insights and recommendations across different domestic/global audiences relevant to generating direct (B2C) leads
• Playing a key role in scoping, designing and implementing ad hoc campaigns for regional recruitment teams for branch campuses.
• Identifying and researching new suppliers, channels and opportunities.

About you:

• Minimum 2 years professional experience in the marketing field with exposure to more than one specialism
• Experience in the planning and delivery of successful lead generation activity is essential
• Experience of mentoring or coaching others to aid their development (desirable)
• Marketing degree or qualification (desirable)
• Positive and proactive approach to collaborating in a team and working autonomously 
• Passionate about marketing

What we can give you:

• Access to innovative delivery methods, and exciting course material
• Chance to work with like-minded educational enthusiasts; able to share and learn delivery best practice and industry leading knowledge
• Receive specialist coaching and support from your education leaders

A little more about QA:

We shape the next generation of technologists, leaders and innovators. By powering potential the potential of over a quarter of a million learners a year. We empower them to push boundaries and thrive in the workplace.QA is one of the largest learning services organisations in the UK, developing skills and capabilities for everyone from apprentices to business leaders. Headquartered in London, but with a nationwide network of state-of-the-art training centres, QA Group is comprised of four fast-growing divisions- Learning, Apprenticeships, Consulting and Higher Education all of which deliver innovative and cutting-edge skills solutions to UK organisations.

Apply now here's how! Simply hit the apply button. But if you want to know more or have any questions please contact Aidan Willis at QA.